Even in a digital world, physical branches still matter. They’re where people form real connections with their financial institution — asking questions, getting advice, and feeling seen. What’s changed is how we plan for those branches.
Banks and credit unions don’t open or renovate branches on gut instinct anymore — it’s too risky and expensive. Data gives financial institutions the facts they need to make smarter choices, from picking the right location to deciding how big a branch should be. At NES Group, we use analytics to guide design, so every project starts with a solid foundation.
